We had a major re-design of our stand to reflect optimism in a changing world and we received many compliments on the new bright, colour-blocked style.

In the build-up to the Packaging Innovations Show we ran a campaign on social media to best illustrate how, as a business, ‘we fit together for the most complex packaging projects’.

With five divisions providing multiple services within Alexir, it can often be a difficult story to tell. Designing our new stand seemed a good opportunity to communicate the message via a clear and graphic approach.

On our stand each division was represented by a brightly coloured puzzle piece, designed and worded to define their key services. All the puzzle pieces fit snugly together to illustrate the seamless transition from one division to another as packaging projects become more complex.